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Photographers & Filmmakers
Get the Inside Scoop on How to Become a Planner's Go-To Creative Partner
INTRODUCING...
Mastering the Art of Wedding Collaborations for Photographers & Filmmakers
summer 2024
Become an in-demand brand planners and clients know by name
Command premium rates and be booked out with ideal clients and portfolio-defining work
Perform at luxury and Ultra-Luxury levels so event producers and vendors refer you for future opportunities
Master your client experience to become a planner’s go-to creative partner
Get “in” with top planners by nailing your messaging strategy
Because not only can you ATTRACT MORE PORTFOLIO-WORTHY WORK, you can also STOP CHASING IT
GET ON PLANNERS’ SHORTLISTS
With everything you’ll learn inside The Planners’ Code, you’ll finally know how to:
Working with planners is at the top of most photographers’ and filmmakers’ wishlists. Why?
- PEYTON FRANK, DESTINATION FILMMAKER
“If you ever have the opportunity to learn from Lynn Easton, take it! Lynn is not only an expert in event planning and production, but she understands world-class hospitality and how to lead a team. Her discernment in taste, attention to detail, and experience in service is unparalleled. The chance to learn from the years of Lynn’s experience and insight is priceless.”
- CHRIS JESPERSEN, STORYBOX FILMS
“Working with Lynn for 5+ years has taught me so much on how to create a high-touch client experience, how to present ourselves to high-net-worth clients, and how to instill confidence so we can command those premium prices.”
- JOSE VILLA, FINE ART PHOTOGRAPHER
“There is something about kindness, cool confidence, calm leadership, and all-around expertise that makes Lynn Easton a premier event planner. Through her incredible reputation, she has built invaluable contacts in the industry and goes above and beyond with every custom-designed wedding. Lynn once said, ‘Jose changed the trajectory of my business,’ but truthfully, she has changed mine.”
What industry creatives are saying about
LYNN & THE PLANNERS’ CODE
Follow the Insider Playbook to Go From Being Overlooked to Fully Booked with Your Dream Wedding Planner Clients
WHY YOU’LL WANT IN ON THE PLANNERS’ CODE
With The Planners’ Code, we'll give you the honest truth about what planners want and expect from working with you.
With these insights, you’ll be able to strategically choose the best planners for your brand, craft a must-read message that planners can’t resist responding to, and book more portfolio-worthy work with your ideal clients.
Plus, we’ll guide you through what a white glove client experience looks like, how to show up on events, and ways to get yourself to the top of planners’ preferred vendor lists.
Because the fact is, delivering beautiful content is the bare minimum. If you want to work with planners, you need to speak our language, align with our brand, and position yourself as an indispensable teammate—and that’s what we’ll show you how to do.
If you're ready to focus on the exciting growth and opportunities that lie ahead for you, then I invite you to join us for The Planners’ Code.
Don't miss out, join me today and let’s do this together!
I've spent nearly 30 years in the industry, planning Ultra-Luxury experiences in the most incredible locations alongside globally acclaimed creatives.
I wholeheartedly believe that the right partnership can elevate both planners and creatives to the next level. These collaborations produce career-defining visuals, while also capturing the hearts of top-tier clients.
Let’s be real… getting “in” with a luxury wedding planner isn’t easy. And getting in with Ultra-Luxury planners is even harder.
Even if you’ve been in the industry for years, establishing a new relationship takes significant effort, persistence—and a healthy dose of luck.
I’d say on average, I get at least a dozen “cold” messages per week. While I do my best to respond to everyone, only about 1 in 100 impresses me enough to agree to a further conversation. While I don’t want to speak for my fellow planners, I’ll tell you this is a common sentiment among us.
Hello, I'm Lynn easton - international destination wedding planner, architect of ultra-luxury experiences and details aficionado.
WORK WITH PLANNERS & JOIN THE BIG LEAGUES
Stop haggling, chasing after leads, and booking the same old jobs.
Get exclusive access to top planners and creatives. Use proven “cold calling” strategies to appeal to planners, nurture those relationships, and ultimately land better bookings. These real-world insights will help you maximize your success!
Build Your Network
PLUS
Access insider strategies for refined asset delivery, strategic self-promotion and building lasting planner relationships so you can optimize your future success and develop a pipeline of top-tier repeat bookings.
Cementing Your Status
MODULE 03
Master planner-approved techniques for seamless communication, high-touch wedding collaborations, exceeding client expectations, and techniques that strengthen relationships, setting you up for lucrative, long-term creative partnerships.
Delivering 5-Star Service
MODULE 02
Discover how to identify the right planners for you, “get in” with them, and elevate your brand so you can land profitable, portfolio-building opportunities.
Perfecting Your Approach
MODULE 01
The Planners’ Code
Get a Sneak Peek Inside